Moving Beyond Age to Better Design (part 1 of 2)

Moving Beyond Age to Better Design Major companies are failing to recognize the impact of the aging population on the design of their products and services; as these products and services are developed, consumer insight and usability is happening too late in the process – or not all. Further, there is little recognition that designing well for an aging population creates better design for all. These panelists know thoughtful design complements an aging society, producing beautiful, usable and smart products. Join this conversation about elevating design as a key quality of life factor for every population in society. Moderator: Lori Bitter, host of “The Business of Aging” on Positive World Radio Netork/President & CEO of Continuum Crew and Crew Media/Founder of the Moving Beyond Age Coalition Panelists: Gadi Amit, President/Principal Designer, New Deal Design and Contributor to Fast Company Jason Popko, Robert Bosch Healthcare and Founder of Good Design Age Well www.scuboomerventure.com

The MIT AgeLab and The Hartford Advance 50 Team present Shaping Life Tomorrow: A Conversation on the Future of Aging, Business and Innovation. Shaping Life Tomorrow is a forum for business leaders, advocates, practitioners and researchers in the domains of transportation, social media, housing and health to discuss some of the challenges and opportunities that an aging population presents to business and to government. This event marked a 10 year relationship between the MIT AgeLab and The Hartford Advance 50 Team that focuses on research to improve the quality of life of older adults and their families.